In the last forty years, American fat consumption has decreased from 42% to 34% of total calories. At the same time the U.S. obesity rate has increased from 13% to 35%. We are eating less fat than we ever have (as % of total calories), but we are growing fatter. This is a huge paradox!
Many Western food companies have replaced fat with sugar and even worse - with High Fructose Corn Syrup (HFCS). All the low-fat and fat-free products are stuffed with added sugar and HFCS. Sugar is the biggest culprit of a damaged metabolism and obesity (NOT FAT!).
Sugar is highly addictive. It over stimulates the reward centres in your brain and leaves you craving more and more. Also, after you experience a sugar ‘high’ your blood sugar crashes, leaving you with a low. In this state, your body will crave sugar more in order to try to elevate blood glucose again.
Manufacturers are sneaking sugar into all sorts of foods that you would never suspect, to take advantage of this effect - e.g. ketchup, cereals, cooking sauces, etc.
Even when food companies tell you that a certain product is sugar-free, that product is normally stuffed with artificial sweeteners. They are even worse as they will bypass your hunger mechanism causing you to crave and eat more food. Increased calorie intake equals weight gain.
Much of this is due to the demonisation of fat. Most people associate any fat in their diet with gains in body fat. This is not true. Humans have been eating fats forever. Our bodies are made to run on fat for fuel; this is why our bodies store it. It is only really in the last 100+ years that refined sugars have surged into the Western diet, with disastrous consequences.
I am a history buff and love all things business!